{"id":1826,"date":"2024-09-13T12:41:52","date_gmt":"2024-09-13T15:41:52","guid":{"rendered":"https:\/\/focusmarket.com.ar\/blog\/?p=1826"},"modified":"2024-09-13T12:43:10","modified_gmt":"2024-09-13T15:43:10","slug":"consumo-masivo-agosto-2024-cae-46-mensual-y-137-interanual","status":"publish","type":"post","link":"https:\/\/focusmarket.com.ar\/blog\/consumo-masivo-agosto-2024-cae-46-mensual-y-137-interanual\/","title":{"rendered":"CONSUMO MASIVO AGOSTO 2024: CAE 4,6% MENSUAL Y 13,7% INTERANUAL\u00a0"},"content":{"rendered":"\n

De acuerdo a Focus Market v\u00eda Scanntech (lector de c\u00f3digo en 756 puntos de venta de todo el pa\u00eds) analizamos el consumo masivo en el mes de Agosto 2024. El Consumo masivo muestra un retroceso de 13,7% interanualmente y del 4,6 % respecto de Julio 2024. La cantidad de tickets caen 3,2 % frente al mes anterior y 10,3 % frente al a\u00f1o anterior. Las unidades por ticket caen 7,3 % interanualmente, a 4,3 unidades por ticket, y crecen 3 % frente a Julio 2024.  <\/p>\n\n\n\n

“El consumo masivo contin\u00faa resentido a\u00fan. La perspectivas para \u00faltimo tramo del a\u00f1o es que los volumenes de venta interanual no puedan superarse. La comparaci\u00f3n es frente a un \u00faltimo cuatrimestre de 2023 que estuvo regada de anab\u00f3licos para mejorar las condiciones de la demanda con incremento de planes sociales, financiamiento, aumento de pensiones y jubilaciones en contexto eleccionario a los efectos de incrementar los consumos de los diferentes sectores socioecon\u00f3micos”<\/em>, <\/strong>se\u00f1al\u00f3 Dami\u00e1n Di Pace Director de la Consultora Focus Market.<\/p>\n\n\n

\n
\"Consumo
Fuente:<\/strong> Focus Market- Scanntech<\/figcaption><\/figure>\n<\/div>\n\n\n

El \u00e1rea Metropolitana la tendencia es un retroceso del -11,5 % interanual y – 4,9% respecto de Julio 2024. Por su parte, en el interior del Pa\u00eds en forma interanual el consumo masivo cae 14,6 % y 4,5 % frente a Julio 2024.<\/p>\n\n\n

\n
\"Area
Fuente:<\/strong> Focus Market- Scanntech<\/figcaption><\/figure>\n<\/div>\n\n\n

“La econom\u00eda Argentina transita el paso de una econom\u00eda cargada de anab\u00f3licos el a\u00f1o pasado a una econom\u00eda que incorpora somn\u00edferos necesarios para reestablecer equilibrios macroecon\u00f3micos postergados en su correcci\u00f3n que tiene impacto y costos sobre todos los niveles socioecon\u00f3micos de la poblaci\u00f3n. Los ingresos de los argentinos son de dificil recuperaci\u00f3n inmediata en una econom\u00eda que tiene mejoras muy lentas a nivel desestacionalizado mensual pero con ca\u00eddas interanuales”<\/em>, <\/strong>indic\u00f3 Dami\u00e1n Di Pace Director de la Consultora Focus Market.<\/p>\n\n\n\n

 El formato de tienda Self-Independiente, presenta una mayor ca\u00edda de consumo contra mes anterior, con un -8,5 % ( $ 7923 de ticket promedio ). El autoservicio grande retrocede solo un -0,3%, con un ticket promedio de $ 7249. Para el caso del autoservicio mediano la ca\u00edda es de 2,6% con un ticket promedio de $ 5636. En el caso del Autoservicio chico el retroceso es de 1,8% con un ticket promedio $ 4985. <\/p>\n\n\n\n

Ventas, Facturaci\u00f3n y Consumo por Formato\u00a0<\/strong><\/p>\n\n\n

\n
\"Ventas
Fuente: <\/strong>Focus Market – Scanntech 

<\/figcaption><\/figure>\n<\/div>\n\n\n

“Los tickets promedios mantienen comportamientos disimiles por formatos. En el canal minorista se disputan la atracci\u00f3n del bolsillo del consumidor con diferentes incentivos para atraer a la demanda. Ofertas, Promeciones y descuentos se convierten en una regla b\u00e1sica para sostener volumenes. Donde m\u00e1s stock hay m\u00e1s intensa y frecuente es la promoci\u00f3n. Los consumos con tarjeta de cr\u00e9dito se incrementan en forma interanual y cae lentamente en forma desestacionalizada”<\/em>, <\/strong>se\u00f1al\u00f3 Dami\u00e1n Di Pace Director de la Consultora Focus Market.<\/p>\n\n\n\n

Radiograf\u00eda del Ticket Promedio de Gasto por Formato Comercial<\/strong><\/p>\n\n\n

\n
\"Ticket
Fuente: <\/strong>Focus Market – Scanntech <\/figcaption><\/figure>\n<\/div>\n\n\n
\"\"<\/figure>\n\n\n
\n
\"Conferencias<\/figure>\n<\/div>\n\n\n

<\/p>\n\n\n\n



<\/p>\n","protected":false},"excerpt":{"rendered":"

De acuerdo a Focus Market v\u00eda Scanntech (lector de c\u00f3digo en 756 puntos de venta de todo el pa\u00eds) analizamos el consumo masivo en el mes de Agosto 2024. El Consumo masivo muestra un retroceso de 13,7% interanualmente y del 4,6 % respecto de Julio 2024. La cantidad de tickets caen 3,2 % frente al … Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":3,"featured_media":1767,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_members_access_role":[],"_members_access_error":""},"categories":[18],"tags":[37,49,115,66,7,9,29,26,31,27],"class_list":["post-1826","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-informes","tag-alimentos","tag-aumentos","tag-consumo-masivo","tag-dolar","tag-economia","tag-inflacion","tag-mercado","tag-precios","tag-pymes","tag-salario"],"yoast_head":"\nCONSUMO MASIVO AGOSTO 2024: CAE 4,6% MENSUAL Y 13,7% INTERANUAL\u00a0 - Focus Market<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/focusmarket.com.ar\/blog\/consumo-masivo-agosto-2024-cae-46-mensual-y-137-interanual\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CONSUMO MASIVO AGOSTO 2024: CAE 4,6% MENSUAL Y 13,7% INTERANUAL\u00a0 - Focus Market\" \/>\n<meta property=\"og:description\" content=\"De acuerdo a Focus Market v\u00eda Scanntech (lector de c\u00f3digo en 756 puntos de venta de todo el pa\u00eds) analizamos el consumo masivo en el mes de Agosto 2024. 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